PROGRAMME

MAIN STAGE
2020-03-13
08:00 - 09:00
Checking In

Theme

Bird’s Eye View: Recovery And Flying High

 

Venue

Penang Institute

10, Jalan Brown, 10350 George Town, Pulau Pinang

09:00 - 09:15
Setting The Stage
Setting The Stage image
Yeoh Siew Hoon
Founder
WiT
09:15 - 09:45
Opening Conversation: Ooi Chee Teong, Senior Director, International Flight Business, Trip.com

How did a Malaysian boy from Ipoh end up in China running the global flights business for a Chinese travel giant and one of the fastest growing travel brands in the world? We delve into his journey, learn about the inner workings and making of a global travel powerhouse, the lessons he’s learnt plus get insights into the Chinese travel market and how you can tap into the trends happening in a market that’s expected to grow to US$365 billion by 2025.

 

Interviewer:

 

Yeoh Siew Hoon
Founder
WiT

 

 

Opening Conversation: Ooi Chee Teong, Senior Director, International Flight Business, Trip.com image
Ooi Chee Teong
Senior Director, International Flight Business
Trip.com
09:45 - 09:55
Surprise, surprise

You have to be in the room to find out what it is.

09:55 - 10:10
Connecting The Eats

Let’s face it, we eat more than we sleep. So it should be no surprise that while travel is a US$1.33 trillion industry, food is three times the size. Indeed, the global restaurant market was valued at US$3.8 trillion in 2019, up from US$2.7 trillion in 2014, and growing at 7% a year. We speak to three entrepreneurs innovating in the eating space, all doing it their own way, and find out their secret sauce.

 

Moderator:

 

Yeap Mei Yi
COO
Tern Travel Careers

 

 

Connecting The Eats image
Nurilkarim Razha
Jawi House Café, Penang
10:10 - 10:25
For Independent Hotels, Here’s How To Navigate The OTA Landscape

He used to work at Expedia and now he runs ZUZU Hospitality, a company that helps independent hotels with their pricing, distribution and revenue management so that they can focus on operations and delivering the best customer experience. So no one knows the OTA landscape better than him and in this talk, he gives tips on when to work with OTAs, how to work with them and get them to deliver the customers you can’t reach on your own.

For Independent Hotels, Here’s How To Navigate The OTA Landscape image
Dan Lynn
Co-founder
ZUZU Hospitality
10:25 - 10:55
For Independent Hotels, Here’s How To Control Your Own Distribution and Marketing Destiny

Let’s face it. It’s hard to compete in a world of big scale and tech. But you can find your own groove if you are smart about it. We learn from a panel of independent hotel owners how they do more than hold their own in distribution and marketing and creating a customer experience through smart talent management and operations prowess.

 

Moderator:

 

Yeoh Siew Hoon
Founder
WiT

 

 

For Independent Hotels, Here’s How To Control Your Own Distribution and Marketing Destiny image
Rina Teoh
Executive Director
The Edison Hotels
For Independent Hotels, Here’s How To Control Your Own Distribution and Marketing Destiny image
Shen Loh-Lim
Executive Director
Cheong Fatt Tze Mansion, Penang
For Independent Hotels, Here’s How To Control Your Own Distribution and Marketing Destiny image
Andrew Dixon
Director
Nikoi & Cempedak Islands
10:55 - 11:25
Kopi & Kueh (Coffee & Cake)

Enjoy a spread of the kueh-kueh that makes Penang the place to be when it comes to kopi & kueh.

11:25 - 11:55
For Independent Hotels, Here’s How To Control Your Own Distribution and Marketing Destiny: The Vendors’ Perspectives

We now look at the flipside from the perspectives of vendors and intermediaries on how they add value to independent hotel owners.

 

Moderator:

 

Dan Lynn
Co-founder
ZUZU Hospitality

 

 

For Independent Hotels, Here’s How To Control Your Own Distribution and Marketing Destiny: The Vendors’ Perspectives image
Kim Ong
Vice President Strategic Sales & Account Management APAC
D-Edge Hospitality Solutions
For Independent Hotels, Here’s How To Control Your Own Distribution and Marketing Destiny: The Vendors’ Perspectives image
Yoges Bala
Hub Head, North
OYO Hotels & Homes, Malaysia
For Independent Hotels, Here’s How To Control Your Own Distribution and Marketing Destiny: The Vendors’ Perspectives image
Francois Sigrist
General Manager
Lone Pine Hotel
11:55 - 12:50
Bird’s Eye View & Connecting The Dots On The Ground: The In-Destination Piece

From a bird’s eye view to connecting the dots on the ground between distributors and creators, the following sessions examine the trends and opportunities unfolding in the tours and activities space which account for 10% of global travel revenues and is the third largest segment, valued at US$183b. And guess what, APAC is the largest regional market at over 33% share. So how do you ensure you get your share of this business? We open up with a big picture view and then delve into the specifics of how you navigate this market with smarts and know-how.

 

Presentation:

 

Stephen Joyce
CEO
Rezgo

 

____________

 

Spotlight: Klook

This is the tours and activities startup that lit the sector on fire in Asia. Last April, it snagged US$225 million in Series D+ funding led by SoftBank Vision Fund, bringing its total Series D round fundraise to US$425 million. The unicorn has since been scaling its business around the world, and Malaysia is one of its key markets in South-east Asia. In this session, we find out what Klook is doing in Malaysia and how it is driving customer acquisition and revenue growth in the market.

 

Interviewer:

 

Yeoh Siew Hoon
Founder
WiT

 

Emily Tan
Marketing Lead, Malaysia
Klook

 

 

____________

Followed by panel

Moderator:

 

Stephen Joyce
CEO
Rezgo

 

Bird’s Eye View & Connecting The Dots On The Ground: The In-Destination Piece image
Chin Yoon Khen
Founder
Lokalocal
Bird’s Eye View & Connecting The Dots On The Ground: The In-Destination Piece image
Parthiven Shanmugam
Founder & CEO
Tripcarte Asia
Bird’s Eye View & Connecting The Dots On The Ground: The In-Destination Piece image
Joseph Goh
CEO
Entopia
Bird’s Eye View & Connecting The Dots On The Ground: The In-Destination Piece image
Vin Lim
Project Director
Emanon (Penang ExperiencePass)
12:50 - 13:00
Workshop Pitches

A quick guide to the workshops that will be held after lunch, with each tailored to your specific needs. There will be three workshops in all.

 

• Hospitality: Get Direct, Get Smart – aimed at those providing hospitality and accommodation experiences

 

• In-Destination: Get Discovered, Get Creative – aimed at those delivering in-destination experiences, be it tours and activities, food or retail

 

Tern-Lite: Get Inspired, Get Mentored – aimed at students and young talent, designed to inspire them to consider travel as a fulfilling and rewarding career

13:00 - 14:00
The WiT Indie Street Food Fair

Because it’s Penang, we know it cannot just be any lunch break, which is why each year, we bring the best of Penang’s street food to our event. Come hungry.

14:00 - 15:30
Workshop Time

• Hospitality: Get Direct, Get Smart – aimed at those providing hospitality and accommodation experiences.

 

A practical workshop to equip independent hotels to better understand the traveller’s booking journey in the digital age and growing their direct bookings using the latest technology tools.

 

Led by Kim Ong, Vice President Strategic Sales & Account Management APAC and Brendan Wong, Director of Sales, D-EDGE Hospitality Solutions

 

 

• In-Destination: Get Discovered, Get Creative – aimed at those delivering in-destination experiences, be it tours and activities, food or retail.

 

A practical workshop to equip independents, experience companies, and food & beverage providers to better understand the traveller’s booking journey in the digital age, getting discovered through search, and growing their direct bookings using the latest technology tools. Learn digital marketing techniques, merchandising strategies, and partnership best practices that you can take back to your business and use right away.

 

Led by Stephen Joyce, CEO, Rezgo

 

 

• Tern-Lite: Get Inspired, Get Mentored – aimed at students and young talent, designed to inspire them to consider travel as a fulfilling and rewarding career.

 

Learn from travel leaders across the region who will share experiences and skills they developed over a varied career in travel. From key ingredients you need to excel in the school-to-work transition, to insights to elevate your career to the next level

 

Check out the Tern-Lite programme here.

 

Led by Yeap Mei Yi, COO, Tern Travel Careers

 

15:30 - 16:00
Kopi & Kueh (Coffee & Cake)

Enjoy a spread of the kueh-kueh that makes Penang the place to be when it comes to kopi & kueh.

16:00 - 16:15
Selling Places In The Digital Age

It all starts with a dream – an aspiration to visit a place, a destination. How are destinations creating inspiration in a world where even sunsets have become commodities on social media? We look at two key destinations and find out what each are doing to keep the dream alive, and ensure the dream is delivered as well.

 

Moderator:

 

Marissa Trew
Content & Marketing
WiT

 

 

Selling Places In The Digital Age image
Dawn Ng
Area Director, Malaysia
Singapore Tourism Board
16:15 - 16:45
The Future of Startups and Tech

What does it take to build a robust ecosystem for startups? Which markets do it right? What can Malaysia do better and what does it need to encourage and empower more tech startups in the new digital economy?

 

Moderator:

 

Yeoh Siew Hoon
Founder
WiT

 

 

The Future of Startups and Tech image
Aaron Sarma
Head of Digital Strategy
MDEC (Malaysian Digital Economic Corporation)
The Future of Startups and Tech image
Howie Chang
Founder & CEO
Forward School, Penang
The Future of Startups and Tech image
Dylan Tan
CEO & Co-founder
Split
The Future of Startups and Tech image
Bennett Lee
Investment Director
Velocity Ventures, Singapore
The Future of Startups and Tech image
Joelle Pang
General Manager
FastJobs Malaysia
16:45 - 17:15
Sustainability: Everyone’s talking about it, but who’s doing something about it?

Everywhere we go, whatever we read, it has been identified as one of the key trends for the new decade. From sustainability of the environment to our lives, to the way we run our businesses, how can we start thinking of this important topic as not just an afterthought but weaving it into everything we do? We assemble a panel of those who’s approaching it from different perspectives. Let’s get inspired. Because if indies don’t do it, who will?

 

Moderator:

 

Yeoh Siew Hoon
Founder
WiT

 

 

Sustainability: Everyone’s talking about it, but who’s doing something about it? image
Eric Chong
Founder
Penang Green Acres
Sustainability: Everyone’s talking about it, but who’s doing something about it? image
Uttara Sarkar Crees
Gyalthang Eco Tours
Zhongdian (Shangri-La), Yunnan, China
Sustainability: Everyone’s talking about it, but who’s doing something about it? image
Irshad Mubarak
Owner
JungleWalla Tours, Langkawi
Sustainability: Everyone’s talking about it, but who’s doing something about it? image
Hakim Albasrawy
Director of Strategy
Sols 247
Sustainability: Everyone’s talking about it, but who’s doing something about it? image
Cai Yinzhou
Director
Citizen Adventures, Singapore
17:15 - 17:40
Closing Conversation: Reza Cockrell, Founder, The Habitat Penang Hill/Director, Pacific Tiger Group

He’s being hailed as the Malaysian entrepreneur leading Penang’s eco-tourism charge but we believe what he’s doing has influence and impact beyond national borders. As the co-founder and director of The Habitat Penang Hill, Reza Cockrell combines idealistic vision with entrepreneurial nous in his mission of creating this nature reserve on Penang Hill. His family also runs the Pacific Tiger Fund out of Hong Kong. He’s certainly got a colourful background. Born in Saudi Arabia and raised in Hong Kong, he regards Penang as his home, spending his childhood days in their family home on the Hill. In this one-on-one interview, we get to know his story, why he felt creating The Habitat was necessary to Penang and nature conservation, how he intends to make it sustainable financially, and his fund’s ambitions beyond Penang.

 

Interviewer:

 

Yeoh Siew Hoon
Founder
WiT

 

 

Closing Conversation: Reza Cockrell, Founder, The Habitat Penang Hill/Director, Pacific Tiger Group image
Reza Cockrell
Founder, The Habitat Penang Hill
Director, Pacific Tiger Group
17:40
It’s A Wrap

We close WiT Indie 2020 with a special twist. You have to stay to find out what we have in store. Plus, you stand to win prizes, specially curated for our indie audience. Join the indie movement.

18:30
WiT Indie Party

Expect a culinary surprise, along with cocktails and canapes under the stars.

 

Venue

SAVV Hotel
39C, Pengkalan Weld, 10300 George Town, Pulau Pinang

Select date to see events.