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WiT Phocuswright Middle East

April 25, 2025 | Grand Plaza Mövenpick Media City, Dubai

“Next Generation” Meets “The New Age(nts)”
Programme
08:00 - 09:00
Checking In, Coffee & Networking
09:00 - 09:10
The Bridge Opener: The Trends Defining 2025

What are the over-arching trends that are driving online travel across the world, from developed to emerging markets? A bird’s eye view, combining Phocuswright intelligence and WiT insights.
 

Speakers:
The Bridge Opener: The Trends Defining 2025 image
Pete Comeau
Managing Director
Phocuswright
The Bridge Opener: The Trends Defining 2025 image
Yeoh Siew Hoon
Founder
WiT
09:10 - 09:40
Next Generation Tech in the era of The New Age(nts)

It’s been called the golden age of product in travel, this age of AI. Indeed, AI pioneer Andrew Ng of DeepLearning.AI, said in one of his newsletters, “The variety of valuable things we can build is nearly unlimited. What a great time to build!” Yet therein lies the dilemma – what to build for now and what to build for the future, while managing the current business. And how do you overcome the technical debt in travel to cross to the other side? We assemble a panel of tech leaders to find out how they are facing the challenges of embracing Next Gen tech in the era of the New Age(nts).
 

Moderator:

 

Yeoh Siew Hoon
Founder
WiT

 
 

Speakers:
Next Generation Tech in the era of The New Age(nts) image
Sanjay Sharma
Chief Technology Officer
Orascom Hotels Management
Next Generation Tech in the era of The New Age(nts) image
Qais Amori
Chief Digital Technology Officer
Almosafer (part of Seera Group)
Next Generation Tech in the era of The New Age(nts) image
Vishal Anand
Head of IT & Digital Excellence
Yosh Hospitality
09:40 - 09:55
Uncovering The Middle East Travel Market

A critical analysis of the Middle East travel market, and highlights of recent developments in the hospitality and travel industry as well as some key trends on travel customer preferences, decision making process and personas.
 

Speakers:
Uncovering The Middle East Travel Market image
Pete Comeau
Managing Director
Phocuswright
Uncovering The Middle East Travel Market image
Virendra Jain
CEO
Videc
09:55 - 10:25
Building Next Generation OTAs: The Global-Local Balance

With the Middle East travel market in full swing, global OTAs are ramping up their presence while homegrown ones are digging deeper into their roots. Do globals with their scale and resource have the advantage in this age of AI or do homegrown brands with their deep knowledge and local execution rule?
 

Moderator:

 

Yeoh Siew Hoon
Founder
WiT

 
 

Speakers:
Building Next Generation OTAs: The Global-Local Balance image
Carlo Olejniczak
Vice President & Managing Director EMEA
Booking.com
Building Next Generation OTAs: The Global-Local Balance image
Ross Veitch
CEO & Co-founder
Wego
Building Next Generation OTAs: The Global-Local Balance image
Muzzammil Ahussain
CEO
Almosafer (part of Seera Group)
10:25 - 10:45
Spotlight: Africa

Fresh from WiT Africa in Cape Town, March 12-13, we bring you the latest intelligence and insights from this massive continent that’s on the move, literally, as mobile and social converge with a youthful population to create a dynamic market opportunity for those seeking new frontiers.

 

Speaker:
Spotlight: Africa image
Albert Fernando
CEO & Founder
Travelwings
10:45 - 11:15
Coffee Break
11:15 - 11:40
Corporate Travel: The New Frontier for Disruption

If there is one sector that’s being upended, it’s corporate travel and the stakes are high in the Middle East. Who are the players making a play for this billion dollar market and how are they embracing new tech to meet the changing aspirations of corporate travellers?
 

Moderator:

 

Aurélie Krau
Consultant & Coach
temoji / #THRIVE

 
 

Speakers:
Corporate Travel: The New Frontier for Disruption image
Souhilla Taarabit
Head of Corporate Travel Services
Al-Futtaim
Corporate Travel: The New Frontier for Disruption image
Prashant Kirtane
CEO
WegoPro
Corporate Travel: The New Frontier for Disruption image
Sachin Gadoya
Co-founder & CEO
Musafir.com
11:40 - 12:00
Coffee Chat: dnata Into The Future

With responsibility for 30 travel brands across leisure, travel trade, travel technology, corporate travel and destination management sectors, in more than 20 countries, this executive has a super oversight over the entire travel value chain and how it’s morphing into the future. In this one-on-one, we delve into how this diverse group sees the future and this industry veteran ‘s unique perspectives on the Next Age.
 

Interviewer:

 

Pete Comeau
Managing Director
Phocuswright

 
 

Speaker:
Coffee Chat: dnata Into The Future image
John Bevan
CEO
dnata Travel Group
12:00 - 12:10
Aviation: The Next 10 Years

A bird’s eye view of the aviation market and how it will shape up in the Next Generation.
 

Speaker:
Aviation: The Next 10 Years image
Filip Filipov
Chief Operating Officer
OAG
12:10 - 12:40
Aviation & Distribution: The Next 10 Years, Part 2

Airlines and their partners share their plans and strategies to tap into the promise of the region. How are they thinking about their distribution, marketing and payment strategies amid the dynamic shifts in customer expectations and aspirations, as well as digital behaviour?
 

Moderator:

 

Filip Filipov
Chief Operating Officer
OAG

 
 

Speakers:
Aviation & Distribution: The Next 10 Years, Part 2 image
Steven Greenway
CEO
flyadeal
Aviation & Distribution: The Next 10 Years, Part 2 image
Serdar Gürbüz
General Manager
Turkish Technology
Aviation & Distribution: The Next 10 Years, Part 2 image
Madhavan Kasthuri
Head of Global Solution Engineering, EMEA
Sabre Travel Network
12:40 - 13:00
Coffee Chat: Global View On Next Generation Digital Marketing

How will the generational change in technology and traveller behaviour influence the global digital marketplace and advertising community? How should destinations be thinking about the future as they vie for the traveller’s attention and wallet? We get insights from this executive who comes with a bird’s eye view of travel and the global digital marketplace.
 

Interviewer:

 

Yeoh Siew Hoon
Founder
WiT

 
 

Speaker:
Coffee Chat: Global View On Next Generation Digital Marketing image
Rob Torres
Senior Vice President
Expedia Group Media Solutions
13:00 - 14:10
Lunch
14:10 - 14:35
Funding The Next Generation

Our investors and dragons talk about the trends they are watching and the bets they are taking, plus a preview of the Global Startup Pitch 2025 by WiT, Phocuswright and PhocusWire, whose winners will be decided at Phocuswright Europe in Barcelona, June 10-12.
 

Speakers:
Funding The Next Generation image
William Bao Bean
Venture Partner, SOSV /
Managing Director, Orbit Startups
Funding The Next Generation image
Rebecca Hall
CEO
Kanoo Ventures
14:35 - 15:00
Spotlight: Global Startup Pitch 2024 Winners

The Phocuswright/WiT Global Startup Pitch was launched in 2022 to surface the most innovative technologies impacting travel today. It is currently in its fourth year and is open for entries from both travel and non-travel tech startups from across the world with winners to be selected at the Phocuswright Barcelona conference. This Innovation Showcase is part of our ongoing commitment to cultivating innovation including our WiT Bootcamps, Phocuswright Startup Program, Hot25 Startups, Summit, and an industry-driving global network of leaders on the gleaming edge of innovation. In this session, we put the spotlight on our winners from the 2024 competition
 

Moderator:

 

Kimberly Newbury
Vice President, Sales
Northstar Travel Group, Global Travel Technology Group

 
 

Speakers:
Spotlight: Global Startup Pitch 2024 Winners image
Jeff Pan
CEO & Co-founder, Belli (Winner of the Global Startup Pitch 2024 Asia Pacific Seedup Category)
15:00 - 15:25
The Next 10 Years: Tours & Activities

With the massive investments going into attractions, tours and activities in the region, this segment of the market holds promise for all who venture into it. What will the next generation of tours and activities, in-destination experiences, look like as it plays out in this new region?
 

Speakers:
The Next 10 Years: Tours & Activities image
Martina Pavan
Regional Manager Middle East
GetYourGuide
The Next 10 Years: Tours & Activities image
Blanca Menchaca
CEO & Co-founder
BeMyGuest
15:25 - 15:55
Coffee Break
15:55 - 16:15
Coffee Chat
16:15 - 16:55
On The Ground: Destination Marketing & Experiences In The New Age

As social media sweeps through the region, how are destination marketers thinking about how they engage with the next generation of consumers who behave differently digitally and demand more from their travel experiences? Is it all about short form video content as the rest of the world is seeing, or are there particular local characteristics that define this region?
 

Moderator:

 

Yeoh Siew Hoon
Founder
WiT

 
 

Speakers:
On The Ground: Destination Marketing & Experiences In The New Age image
Alessio Zogheib
Client Partner, Tourism & Events
TikTok
On The Ground: Destination Marketing & Experiences In The New Age image
Roxana Nicolescu
VP Brand Marketing & Social Media
Wego
On The Ground: Destination Marketing & Experiences In The New Age image
Natalie Cook Tombs
Managing Director
M&C Saatchi
On The Ground: Destination Marketing & Experiences In The New Age image
Ali Almeshaal
Digital Creator / Co-founder & CEO
Sukun Travels
16:55 - 17:25
The Next 10 Years: Hospitality, Direct & Loyalty

Global hotel groups are casting their net wide to catch as many customer types as possible and, in the process, have created multitudes of brands, which they are bringing to the Middle East. With it, they are also bringing their loyalty programme to capture a bigger share of direct business. How are they thinking about their branding and distribution strategies in a market of changing demographics and new traveller aspirations and demands, and how will they manage their relationships with intermediaries? What value are they looking from their indirect channels?

 

Moderator:

 

Li Hawkins
Partner & Managing Director, Hospitality & Travel
Insight Out

 
 

Speakers:
The Next 10 Years: Hospitality, Direct & Loyalty image
Kerry Healy
Chief Commercial Officer, Premium, Midscale & Economy
Middle East, Africa, Turkey & Asia Pacific, Accor
The Next 10 Years: Hospitality, Direct & Loyalty image
Jitendra Jain
Vice President, Strategic Loyalty, Partnerships & Commercial Intelligence, Europe, Middle East & Africa, Marriott International
The Next 10 Years: Hospitality, Direct & Loyalty image
Nicolas le Roux
EVP Marketing
Global Hotel Alliance
The Next 10 Years: Hospitality, Direct & Loyalty image
Dominic Carr
Chief Information Officer
Rotana Hotel Management Corporation PJSC
17:25 - 17:45
Closing Coffee Chat
17:45
It’s A Wrap
18:00 - 20:00
Closing Cocktails hosted by Wego
Venue:

23 Rooftop Bar at Grand Plaza Mövenpick Media City
Al Falak St – opposite Innovation Hub
Al Sufouh 2, Dubai, United Arab Emirates

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Programme correct at time of publishing
All times shown are in Gulf Standard Time (GMT +4)